MERCADEO Versión en español

Juan Valencia of Tono Studios: I’d love to keep earning my living playing with audios

Patricia Molina| 14 de marzo de 2014

Juan Valencia, sound Designer/mixer en Tono Studios

Juan Felipe Valencia arrived in Santa Monica, California, bringing his talent for sound design and audio mixing to Tono Studios. Born in Bogota, Colombia, he began studying music at the Pontificia Javeriana University, but when his family moved to the United States, he enrolled in the University of Miami where he studied Music Engineering.“I interpret my clients’ auditory ‘vision’ with each project, and work so the final result is as close as possible to the way they originally imagined it” said Valencia in describing his day to day endeavors at Tono Studios.The talented sound designer has worked with such clients as Toyota, T-Mobile, Taco Bell, Universal Studios, Honda, Miller Lite, Ford, Taco Bell, Adidas, Disney, Buchanan’s, Chevron, Nestle, Activision, Allstate, Lexus, Alaska Airlines and many others. Valencia told PRODU he is very fortunate to get up every day to work on such interesting projects at a place where he feels right at home: the recording studio. “It’s wonderful being able to work with such confidence, particularly since your clients are more like a creative team” he said.On the other hand, he hopes that advertising for the U.S. Hispanic market doesn’t lose its voice. “We can’t waste all these years of hard work trying to showcase the singularity of the Hispanic segment,” but added that “I’m excited to see what will happen in a market that keeps growing so fast”.

Diario de Hoy

jueves, 7 de noviembre de 2024

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